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2009 - 2011

INTER-AMERICAN DEVELOPMENT BANK

Org. Communication Leader

Defined & developed Bank´s communications strategies to foster organizational changes
Implemented communications plan; defined and developed new marketing and multimedia materials to reinforce the corporate identity; and managed online communications channels
Designed and oversaw implementation of processes and corporate channels to systematically gather information for Bank´s employees (Latam)
Assessedand developed strategies and templates to simplify, streamline and maximize communications effectiveness
Supervised, mentored and trained staff to develop technical expertise in communication

2008 - 2009

BLACKBERRY & IE BUSINESS SCHOOL

Program Director - MET

Designed, launched and implemented of MET Program, an initiative of BlackBerry and IE Business School & Blackberry
Responsible for managing, planning and budget controlling
Developed marketing and communication plan.
Mentored and trained community members

2004 - 2008

BANCO POPULAR GROUP - Financial Services

Strategy & Corporate Development Manager

Participated in the development of the new corporate strategy
Support and contribution in defining the corporate strategy in Banco Popular Group.
Identified new areas for improvement through benchmark and strategic consulting
Participated in the branding and corporate identity redefinition
Researched, analyzed and developed new business opportunities
Participated in the conduct of due diligence processes in connection with evaluations of company acquisitions

2002 - 2004

ACCENTURE & IE - Consulting and Research

Executive Director IMRC (Information Management Research Center)

Participated in the launch of IMRC, a joint venture between Accenture and IE Business School.
Responsible for marketing, communications, planning and budget control, reporting to the Executive Commitee of both IE and Accenture.
Monitored and compiled reports on related management and innovation trends among the most relevant companies in the area of Customer Relationships Management (CRM) and Supply Relationships Management (SRM)

2000 - 2002

IE BUSINESS SCHOOL - Executive Education

Associate Director IT MBAs

Directed and managed Information Technologies (IT) Master´s programmes at IE
Responsible for managing the program, including planning and monitoring activities
Coordinated marketing campaigns and communication activities to attract new students
Performed market opportunities analysis

1997 - 2007

FREELANCE

Consultoría estratégica e investigación